Is Christmas Too Commercial and Corporate?

 

Dear Misanthropist-

Im writing an essay for school due after the break about the Holidays (Christmas here) and the topic I’ve chosen is whether Christmas has become too corporate or commercialised. I don’t know why I picked this topic cuz I don’t quite know how I feel about it. What do you think about it?  I’m in secondary school so watch the bad words because i’ll pretty well copy it verbatim if you write about it lol.

T.M. Rich

Hey TM-

Misanthropist is actually a commenter and reader here. I’d point you to his blog but I can’t find it at the moment. Maybe you get us confused because we both write and comment. Fair enough.

Attached is your paper.

AF

—————————————————————————————————————————————–

T.M. Rich

Secondary School

25-12-10

(Is this date formatting correct for places that have “secondary school”?)

Are The Holidays Too Commercial?

Many people bemoan the holidays as being at best, too commercial, or  at worst a plot by corporations  to consign something personal or familial, strip it down and sell their parts back to us for their own profit, making us believe that we need these parts to function properly during the holidays.

This line of thinking, while probably true in some respects, is too easy and pat and disregards a few key realities of modern life and humans living in that life. I will attempt to isolate these arguments and come to a few new conclusions for people to consider.

I. The World Is A Complex Place; Complexity Is Good

Humans want to make sense of the world around them, and because of this often come to very simple, generally wrong conclusions about the world around them.

American Philosopher and Misanthropist Andy Fox often says:

“If you’re asking the wrong questions, the answers don’t matter”

Think of how little we know about not only the world we live in but the area around that. And beyond that. Look into the sky at night and you’ll see stars that are impossibly far away. You nor the smartest Astronauts will ever reach those stars. Even if you were propelled at hundreds of miles per hour in a spaceship it would take thousands of years to reach even the closest star. And that closest star is a lighted pixel on a giant photograph of our universe. We don’t even know what is beyond that or what it is that contains all of these universes and galaxies.

Where are we?

That we don’t even know (and generally don’t care) the answers to questions like:

  • Where are we?
  • What are we?
  • What are we supposed to do now?

That we don’t even have the foggiest idea about these questions or how to answer them pretty much insures that we are working on the wrong questions, but in order to point out why they’re wrong we need to know what some more important or useful questions are.

In addition to complex choices about what we buy, we also have complex choices about who we are and what we think about and ponder.

christmas coca cola

II. Why Are The Holidays Important To People?

The holidays are important because in a sense they are a celebration of all the things that we cannot explain or lies that we make up to make ourselves feel good. Santa Claus for instance, or some idea of widespread holiday cheer. These are good, useful lies. It is not always bad to tell ourselves lies.

Referring back to outer space and our tiny spot in it and how vast unknown and dangerous our space is in the greater vastness, we do not dwell on this and lie that we know whether objects or asteroids are en route to destroy all of the buildings, families and traditions we have built here. Truly, we know very little about our place in the, for lack of a better word, Universe.

Why do we feel so close to our families or people we have sex with? Why do we want to believe in stories and things that make us more than just animated meat eating and breathing and building useless junk to offer to others for useless paper that we all believe is actually very valuable?

Because whether or not these things are true people want to feel good and happy.

Drinking a Coca-Cola during the holidays reminds me of Christmas and Polar Bears. Does it matter if i’ve been fooled to believe that by clever imagery and marketing psychologists? Would it make it better if my neighbor Pete Pelmo discovered how to make homemade Coca-Cola with no deprecation from the original and he gave it to me as a holiday gesture? Doubtful, i’d probably look at Pete in his overalls and lab glasses, covered with high fructose corn syrup and different shades of caramel coloring and say:

“You should have just picked up a bottle at the shop and spent some time talking to me about the holidays!”

Coca-Cola is not important to my holidays, but the feeling that Coca-Cola gives me is. The avenue for this feeling is, in my opinion, immaterial.

III.  Sorry, Commerce Is Not A New Sin That We Invented

Commerce or Commercialism is not a new concept, and if we believe this we believe far more in the Judeo-Christian tradition of a “Garden of Eden” or  the modern “Good Old Days” than we know.

I assert that any longing for a simpler time without commerce presumes that there was a time when commerce didn’t exist to the extent that modern technologies and civilizations allowed for. There has never been this time.

I don’t want to outline the entire logistics of gathering together a Christmas celebration with your bare hands but it would include the following products and tools, at the very least:

  • Rifle or Gun
  • Tree Saw
  • Wagon or Horse
  • Vegetable Garden
  • Paper Mill
  • Cow
  • Toy Factory
  • Etc

Where would you buy these items to begin your luddite Christmas? If you plan on making these I hope you’re something of a craftsman.

Commerce has always been a way to streamline the process of creating goods and services so that everyone could be more productive and happy doing whatever it is they like to do. I don’t want to make my own Coca-Cola. I don’t even know how to hunt a turkey, grow cranberries or make wine and if Christmas dinner is dependent on me learning I hope you have a few years to wait while I figure it out.

But the greatest part about living in modern times is that you have choices. You have so many choices that you can also feel pretty good and moderate by choosing none of the options available to you or very few of them. Those who cry about commercialism robbing them of their joy probably don’t recognize that they have their own choices and their joy is theirs.

IV. How Does Commercialism Impede Those Who Do Not Like Commercialism?

As stated previously, if people want to avoid the commercialism of Christmas (buying gifts and products for others) then there is nothing stopping them from writing songs to sing to their loved ones or driving a horse drawn carriage through the snow with bells on it. I’m not sure why I think of the horse drawn carriage through the snow as something very non-commercial since carriages and horses are quite expensive but I do.  But really, nobody is stopping them.

I reflect on my positions here with a little bit of regret when I think of a spoiled child screaming because he only got 10 $50 video game cartridges instead of the 15 that he asked for, but even that is your family’s culture to manage and you should rejoice in that opportunity.

I would suggest taking that brat to a toy drive to hand out a single toy to kids with dirty faces to help him realize how fortunate he is that he gets many, custom selected gifts from his parents and family.

Let’s be clear and honest, people like stuff. People like name-branded expensive stuff especially. This is partly due to a sort of brainwashing  and also because those things have value. Value is a topic for another paper but let’s assume we can agree that we know what the common concept of value is.

Furthermore, you can donate your time at a soup kitchen and hand out custom written poems to your loved ones on Christmas day and still have a Coca-Cola or slice of corporate farmed turkey and not feel bad about it. That we are angry at the amount of choice we have is either severe disrespect to bygone times and other nations who lack choices or profound self-hatred for being unable to control our impulses.

V. Finally

From reading this treatise you may assume that i’m some corporation and commerce loving nut– i’m not. After turning thirty (put your age here TM) I decided that I’d rather spend my money on things to do and experience and less on things to have and keep. I go to Christmas now hoping nobody gets me anything and that I can have some nice times next to the fire with a glass of wine coca-cola and someone I’ve known for awhile who looks like me who I probably haven’t seen since last year.

I enjoy the holidays because even if it is just a trick played on us throughout the generations, first for religious purposes and later for commercial purposes, the trick works on me.  I’m susceptible to very few tricks like this anymore.  I feel happy during the holidays.  I see that other people are happy also, and that makes me glad.

My only regret is that there are not more times during the year where people feel artificially happy and had pre-scripted nice things to say to one another. Holidays are sacred in this way. There is a consciousness and a feeling during the holidays and even if that is just the masses running around like crazy trying to do something nice for someone we love because we are forced to think of the implications of those relationships, I think that is useful.

And this answers why the holidays are so commercialized. Even if we are only mechanical meat walking around being stupid on this tiny dot in the universe at least we are trying to be good to others and enjoy ourselves. Commerce make’s that easier.

It’s useful.

Merry Christmas TM, and other Misanthropes. AF

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7 Comments

on “Is Christmas Too Commercial and Corporate?
7 Comments on “Is Christmas Too Commercial and Corporate?
  1. I used to be an ungrateful little shit that got all the latest video games, but now I’m just an ungrateful shit that gets ugly shirts that I have to take back to the store.

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  2. A good read, I enjoyed this paper. I’d say christmas is commercialised but it isn’t exactly a bad thing, how can you bitch about freedom of choice? Nothing in the world is stopping you from saying no, thats why they call it choice I’m lead to believe. I’d go into something long and detailed about this subject but personally I couldn’t say it better than Andy has right here, I’m inclined to agree with him on this subject.
    I’m busy playing santa at the moment, pulling everything together and making christmas happen basically. Its a huge pain in the ass, I suppose making the two or three people in my life I actually care about happy for even a short while makes the whole experience worth while. It also makes me appreciate all the shit my mum went through to make christmas happen when I was younger.
    For me personally christmas gifts, cards and things of that nature don’t matter. Its being home with family and seeing the a few friends. For me christmas is another day with more food and alcohol, its the experience that makes christmas worth celebrating. I also take the time to re-evaluate my position in the world and reason with myself/ set goals to improve it. The next year is hugely important to me. I have to work harder than I ever have, I will actually have to put effort into something so theres a lot to think over.
    Christmas seems to have crept up on me this year like some sort of jovial ninja. I’m not exactly feeling the joy and cheer just yet but I’m sure once I see the fruits of my labours I will feel good about the whole experience. Then after 5 or so Jack Daniels, a huge meal, some beer and whatever else then I’ll feel real good. It feels good to work for things especially something like christmas. We all know by now santa isn’t real, he was but not as we all know him. In some way we are all santa, seeing the wide-eyed smile of the reciever and that warm fuzzy feeling you get after you make someone you love happy for that moment is the real meaning of christmas. Christmas is not about you, it never has been, its about the people you love even if they are few and far between for misanthropes such as ourselves. It is also the one time of year where the qualities I hate so much in mankind partially disappear and when I, myself, see that mankind despite its inherent evil is capable of some form of good. Its a damn shame its mostly scripted, ingrained and not without its own agenda.

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  3. I’m not sure whom this virginia you’re talking about is or even what Dewar’s is. I smoke virginia but yeah thats another story…Funny, I’ve been to the coca-cola plant and if dave who has been working there since the 70′s is santa I must admit I’m slightly worried that he’ll be visiting small children in the night.

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  4. Firstly thanks for the link, secondly, did you make sure emo was dead this time? I hope so.
    Anyways thanks.

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  5. I regret that the above commentary, while earnest and aspiring, seemed lacking in its sense of the depth of human understanding gathered over 5,000 years on how humans become better people. Other parts were simple declarations that come out of nowhere and reveal nothing true about our existence: “Complexity is good.” Really? Says who? Based on what? Complexity is a dimension of existence, and can be good or bad. In business processes, in law, it is often seen as bad. “Choice is good.” This view is completely empty. Yes, freedom is good, but that does not mean that all free choices are good, or that everything that comes from the best available system is all good. Study the philosophies, from Christianity to Confucius, that explain how human beings are better when pushed to be better, than when simply left to do whatever they want to do. And lastly, commerce can make things easier, but it can also spoil things. It can make a better phone, or better bullets, or better crack cocaine. It can elevate human beings by providing us tools to know and learn more, or lower us by giving us a way to indulge our ugliest desires. To ponder whether commerce, or complexity, or choice are good, is to ask the wrong questions.

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